Ugg boots and GHD hair straighteners were some of the products being sold on the scam websites
Online ugg boots experts warned new dodgy websites offering cheap Classic Mini UGG Boots goods were likely to resurface within hours.
Online ugg boots
Keir McConomy, who runs price comparison website Classic Short UGG Boots, said the sites could simply be moved to slightly different addresses.
He said about three out of five search results for some popular brand items return links to fraudulent websites.
Mr McConomy said: ‘It is incredibly difficult to stop these sites in their tracks. The Met has seized their websites, but these sites are experts at re-creating themselves.
‘It is as simple as shifting a hyphen or changing the spelling of a word slightly, leaving thousands of possible combinations for them to reassign a site to.
‘As a result, we can expect to see many of these 1,200 sites that have been shut down appear again within a few days.’
Mr McConomy said the only way to tackle the programme long-term was to target the source or to force customers to use a different payment method like PayPal.
He added: ‘The police and Nominet should be working with the payment gateways, as well as shutting down the websites, to properly close these sites for good. Otherwise they’ll continue to pop back up.’
Shadow Home Office minister James Brokenshire welcomed the crackdown but said the overall approach needed to be better co-ordinated.
He said: ‘The police estimate that an online crime is committed every 10 seconds yet the Government’s response has been pedestrian.
‘We believe that greater co-ordination and emphasis on both prevention and enforcement is needed to stop more people becoming victims of computer crime.’
Dozens of suspicious websites selling popular brand names are listed on consumer chat websites and other web forums.
A snapshot survey of the links disclosed a significant number had not been shut down in the operation today.
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POSTED ON August 16, 2010,